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A Dutch technology company has picked Plano for its push into North America.
ON2IT, which provides cybersecurity services, announced its first office in the U.S. on Tuesday as it eyes growth beyond its base in Europe. The new regional effort is led by Kristie Bell, a veteran of sales and marketing at IBM (NYSE: IBM), where she most recently was vice president of global sales in the systems and technology group. She is now ON2IT's chief executive officer for the U.S. region.
The firm's new office will strengthen relationships with corporate clients, partners and resellers in the North American market, ON2IT said in a prepared statement.
"The decision to expand into the U.S. and open a first foreign office in the Dallas region is a logical step in ON2IT's business growth strategy," Bell said. “Opening a U.S. office offering sales support and a local team of forensic experts demonstrates ON2IT's global reach."
The Dallas region, benefitting from its location, lower cost of doing business, and talented workforce, has attracted corporate interest from the U.S. and around the world for new offices. Companies such as Datalogic of Italy and Toyota of Japan have built local offices. North Texas is also among the 20 North American metros still vying to land Amazon.com’s (Nasdaq: AMZN) HQ2, which will bring a projected 50,000 jobs and $5 billion in investment.
ON2IT, a managed detection and response service provider, combines cybersecurity products with a team of analysts who can respond quickly to disrupting security events. It has more than a decade of experience in helping its “multinational customers” comply with regulatory requirements.
The company, which lists its office at the Shops at Legacy, has partnered with some key names in the U.S. tech scene, including VMware, Palo Alto Networks and Nutanix, according to its website.